It has been an absolute privilege to have had the honour to collaborate with Joel Gion on a pair of shades. Joel is one of the most iconic musicians in the history of Rock & Roll and the second longest serving member of the one the greatest bands of all time: The Brian Jonestown Massacre.
When it comes to sunnies Joel has without doubt worn some of the wildest styles known to mankind and as we hoped, he went directly to the mother of all sunglasses and the crème de la crème of his collection, his famous gold shades from DIG!
It’s impossible to know how but miraculously Joel kept hold of his original gold
frames from the mid 90’s which featured heavily in The Brian Jonestown Massacre and The Dandy Warhols iconic documentary: DIG! Joel sent these over for us to produce to exactly the same specifications as his originals and it has been a total honour for us to work with him on this.
WARNING treat with caution: word has it, these things make you invincible and fly for decades.
Sub Sun x Joel Gion
Regular price
£145.00
Regular priceSale price
£145.00
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